Julie Roehm is the Chief Experience Officer and CMO at Abra AutoBody and
Glass. Previous to this role, Julie was the Chief Storyteller, SVP of
Strategic Relationships and the Chief Storyteller and SVP of Marketing for
SAP. Prior to joining SAP, Julie founded and ran a marketing consulting
firm providing expertise in all facets of the business strategy and
marketing execution.
Length: 388 character(s)
Meta descriptions contains between 70 and 160 characters (spaces included).
It allow you to influence how your web pages are described and displayed in search results.
Ensure that all of your web pages have a unique meta description that is explicit and contains your most important keywords (these appear in
bold when they match part or all of the user's search query).
A good meta description acts as an organic advertisement, so use enticing messaging with a clear call to action to maximize click-through rate.
Social
Social Data
Cost and overhead previously rendered this semi-public form of communication unfeasible.
But advances in social networking technology from 2004-2010 has made broader concepts of sharing possible.